Sep / 2010 Aug / 2010 Jul / 2010 Jun / 2010 May / 2010 Apr / 2010 Mar / 2010 Feb / 2010 Jan / 2010 Dec / 2009 Nov / 2009 Oct / 2009 Sep / 2009 Aug / 2009 Jul / 2009 Jun / 2009 May / 2009 Apr / 2009 Mar / 2009 Feb / 2009 Jan / 2009 Dec / 2008 Nov / 2008 Oct / 2008 Sep / 2008 Aug / 2008 Jul / 2008 Jun / 2008 May / 2008 Apr / 2008 Mar / 2008 Feb / 2008 Jan / 2008 Dec / 2007 Nov / 2007 Oct / 2007 Sep / 2007 Aug / 2007 Jul / 2007 Jun / 2007 May / 2007 Apr / 2007 Mar / 2007 Feb / 2007 Jan / 2007 Dec / 2006 Nov / 2006 Oct / 2006 Sep / 2006 Aug / 2006 Jul / 2006 Jun / 2006 May / 2006 Apr / 2006 Mar / 2006 Feb / 2006 Jan / 2006 Dec / 2005 Nov / 2005 Oct / 2005 Sep / 2005 Aug / 2005 Jul / 2005 Jun / 2005 May / 2005   Infomag  〉 EKF's continuous efforts on promoting Fairtrade in Korea Aug / 2010 From June 10th to 12th , the Europe-Korea Foundation(EKF) participated the 8th edition of Import Goods Fair 2010 (IGF 2010) organized by the Korea Importers Association (KOIMA), sponsored by the Ministry of Knowledge Economy, Ministry of Foreign Affairs and Trade, Seoul Metropolitan Government, Korea International Trade Association, and Foreign Embassies in Korea. IGF 2010 was intended to help foreign manufacturers and suppliers by providing an opportunity to introduce and advertise their brand and quality products to Korean importers and consumers. It was a great opportunity for EKF to introduce Fairtrade products to the best business partners in Korea and promote Fairtrade to Korean publics in general. The purpose of EKF participation was to raise awareness among Korean buyers and visitors about Fairtrade and to link directly Fairtrade producers and manufacturers with potential Korean buyers (importers), and therefore help Fairtrade producers to enter the Korean market. The Fairtrade booth was organized by the EKF. It was supported by the European Chamber of Commerce in Korea (EUCCK) that was providing the booth. The EKF Fairtrade booth was located in the European area of the exhibition. The EKF Fairtrade booth serves FLO certified coffee which was sponsored by Jubin Coffee and it helped us to attract many visitors. There was around 600 people visited our booth during the fair. The reaction from the public was excellent, visitors showing a strong interest in the issue; they showed a great deal of interest in Fairtrade products. Visitors are asking specific questions about Fairtrade, examining carefully the samples, and exchanging name cards. They also have a strong interest in FLO logo and labelling system. The booth was displaying FLO certified samples and brochures which were the EKF’s Fairtrade promotion material, the global Fairtrade product introductory and FLO-International official brochures. The EKF’s Fairtrade promotion material was a one-page leaflet that was designed to be used at the fair to promote Fairtrade products and producers. Around 10 Fairtrade producers from global provided their FLO-certified products such as coffee, tea, soccer balls and handicrafts for display. Participating Import Goods Fair 2010 (IGF2010) was a great opportunity for the EKF to promote FLO-certified products and producers to the Korean publics in general.